lifetime value

lifetime value lifetime value value

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lifetime value UK US noun [C or U] (ABBREVIATION LTV) COMMERCE
CUSTOMER LIFETIME VALUE(Cf. ↑customer lifetime value)

Financial and business terms. 2012.

Look at other dictionaries:

  • lifetime value — customer lifetime value; customer equity The future long term profitability of a particular customer, i. e. the amount by which the revenue received from this customer will exceed the cost of attracting, selling to, and servicing him or her.… …   Big dictionary of business and management

  • lifetime value — The future long term profitability of a particular customer. There is no clear agreement on how lifetime value can be measured. One technique is to forecast future cash flows for the customer, identify an appropriate discount rate or cost of… …   Accounting dictionary

  • lifetime value — Gen Mgt a measure of the total value to a supplier of a customer’s business over the duration of their transactions.      In a consumer business, customer lifetime value is calculated by analyzing the behavior of a group of customers who have the …   The ultimate business dictionary

  • Customer lifetime value — Contents 1 Definition of Customer Lifetime Value 2 Calculation in customer retention cases 3 Uses and Advantages of CLV 4 References …   Wikipedia

  • Customer Lifetime Value — (CLV) ist allgemein der Deckungsbeitrag, den ein Kunde während seines gesamten „Kundenlebens“ realisiert, diskontiert auf den heutigen Tag. Es ist eine Kennzahl aus der Betriebswirtschaft. Neben historischen Umsätzen wird auch der zukünftig… …   Deutsch Wikipedia

  • customer lifetime value — ➔ value * * * customer lifetime value UK US noun [C or U] (also lifetime customer value, also lifetime value, ABBREVIATION CLV) COMMERCE ► …   Financial and business terms

  • customer lifetime value — See lifetime value …   Big dictionary of business and management

  • Customer Lifetime Value (CLV) — 1. Begriff: Kundenertragswert; investitionstheoretischer Kundenwert; Instrument zur Bestimmung der Rentabilität von Kunden. 2. Merkmale: Beim Übergang vom Transaktions zum Beziehungsmarketing (⇡ Relationship Marketing) steht nicht mehr die… …   Lexikon der Economics

  • lifetime customer value — UK US noun [C or U] COMMERCE ► CUSTOMER LIFETIME VALUE(Cf. ↑customer lifetime value) …   Financial and business terms

  • value — The importance placed on something by an individual. Value is subjective and may change according to the circumstances. Something that may be valued highly at one time may be valued less at another time. The CENTER ONLINE Futures Glossary * * * ▪ …   Financial and business terms

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